Clear Email Copy Writing Trumps Clever – 6 Examples
July 19, 2021
Talking about writing subject lines in a 2018 email, Ramit Sethi wrote: Be clear, not clever. A subject line like “Hey” or “Critical mistake” is
Marketing
Why I stopped recommending Infusionsoft (Do NOT buy Infusionsoft/Keap Max Classic)
February 18, 2021
Do NOT buy Infusionsoft TL;DW? For years I sold Infusionsoft (now “Keap Max Classic”) and helped over 1000 small businesses around the world implement it.
90% Of What We Do Is Crap
January 28, 2021
Including this post. BUT, we have to make the crap before we get to the unicorn. So get crapping.
Show, Don’t Tell
January 11, 2021
When people say you need to “show, not tell” in marketing, this is why:
The 4 Survey Questions You NEED To Ask Your Members
December 31, 2020
I always encourage people to ask these survey questions regularly. You don’t want to overdo it, but let’s say your members are working through a
SWOT Analysis – the best framework for growth?
July 23, 2020
The humble SWOT analysis is one of the most powerful tools we have to create a well thought out strategic development plan for a business.
Top 5 Privacy Focused Alternatives to Gmail
June 22, 2020
This article is about finding privacy focused alternatives to gmail. Gmail came on the scene way back in 2004, and changed the game as far
Marketing Tactics I’m Proud Of #1
June 18, 2020
I began this with the intention of it being a mega post, but I started procrastinating on it not being good enough, and it languised